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Pricing

One plan. Pay only for what you ask for.

Everything you need to run your site is in the plan. Extra work is quoted before it starts, and you can always do it yourself for free.

Website plan

$7/mo

Billed $84 once a year. No launch fee.

Included
  • Hosting, SSL and backups
  • The editor, with unlimited changes you make yourself
  • Free undo: restore any earlier version
  • Forms with an inbox: saved messages, photo uploads and email alerts
  • Events, news and job openings, each with its own page
  • Hours with holiday closures and a status banner
  • Visitor stats with no cookie banner
  • AI writing help in the editor
  • Help center and step-by-step tutorials
  • Free support requests, answered by our assistant in minutes

A person handles billing, domain and canceling questions for free. Other work by a person is quoted before it starts. Your domain isn’t included. Bring the one you have, or buy one from any registrar (usually $10–20 a year).

Your first yearYearly plan · converted site
  • Website plan, billed yearly$84
  • Launch fee $49, waived on yearly$0
  • Free preview$0
  • Edits you make yourself$0
First year total$84

Edits you make yourself are always free.

Getting your site

One-time prices. The AI conversion always starts with a free preview.

Guided setup

Free

No website yet? Answer a few questions about your business and AI drafts your site.

AI conversion

Free with yearly

Up to 30 pages, free preview first. Free on the yearly plan, or a one-time $49 month to month.

Assisted conversion

$399–799

The AI conversion, polished by a person.

Custom design

$1,500–4,000

Custom sections and branding, about 20 pages.

Changes you don’t want to make yourself

Every change is quoted before it starts. Approve it, or don’t, and pay nothing.

AI changes

From $3

Describe a change and see the price before it runs. It’s free if it fails or you discard it. Most cost $3–5.

Work requests

$25–100

A person does what AI can’t, like a calculator or another company’s widget. You see the price right away, $25 to $100 by how hard it is, and pay when it’s done. Bigger jobs get a price within 2 business days.

AI changes and work requests are paid from prepaid credits, starting at $20. Charging a card for every small job would add about 9% in card fees.

Add-ons

Monthly, and only for sites that need them.

Online store
Products and gift cards you edit yourself, paid into your own Stripe account.
$10/mo
Bookings & RSVPs
Appointment booking and event RSVPs with live availability, capacity and waitlists.
$5/mo
Members-only pages
Coming later.
$10/mo
Multiple languages
Coming later.
$5/mo

Questions

Still unsure? Asking for help is free.

Asking for help is free. Send a support request and our assistant answers most of them in minutes, using the help center and your site’s own status. Billing, domain and canceling questions go to a person at no charge, and so does anything that’s our fault. If you want a person to make changes or build something, you get a quote first and pay nothing until you approve it.

Describe the change you want, like a new section or a different layout. You see the price before anything runs. If the result fails our checks, or you decide not to use it, you pay nothing.

Yes. Monthly plans end at the end of the month you cancel in, and yearly plans at the end of the year. Your site stays online until then.

Yes. Your words and photos are yours. If you leave, we can send you a copy of your site.

Bring the domain you already have, or buy one from any registrar (usually $10–20 a year). The help center shows you how to connect it.