[{"data":1,"prerenderedAt":760},["ShallowReactive",2],{"help-\u002Fhelp\u002Ffarm-stand-website":3,"help-related-\u002Fhelp\u002Ffarm-stand-website":646},{"id":4,"title":5,"body":6,"category":634,"description":635,"extension":636,"meta":637,"navigation":638,"order":639,"path":640,"product":641,"seo":642,"stem":643,"updated":644,"__hash__":645},"help\u002Fhelp\u002Ffarm-stand-website.md","Farm and farm stand website: what gets the visit and the order",{"type":7,"value":8,"toc":614},"minimark",[9,13,16,21,24,64,77,81,116,119,123,126,156,172,176,213,216,220,227,274,285,289,292,361,369,373,380,384,400,403,407,440,454,458,494,498,501,505,508,532,536,558,562,580,584,594,598,611],[10,11,12],"p",{},"People open a farm's site to answer one question: is it open, and what is ready right now. Then come the rest: what does it cost, can I order ahead, how does the CSA work, can I bring the dog, will it rain out the pumpkin patch.",[10,14,15],{},"In October 2026 we opened 38 farm sites in 21 states, on a phone. The farms were great and the pages were thin. Only 17 showed hours on the home page, only 4 had a phone number you could tap without scrolling, and only 4 of the roughly two dozen that sell produce said what was actually ready. Of 12 CSAs, only 3 mentioned what happens if you can't pick up. This guide goes through what matters, with the steps for each.",[17,18,20],"h2",{"id":19},"say-whether-you-are-open-today","Say whether you are open today",[10,22,23],{},"A season is not a paragraph. Set it once and the site does the rest.",[25,26,27,40,51,57],"ol",{},[28,29,30,31,35,36,39],"li",{},"Click ",[32,33,34],"strong",{},"Business info",". In ",[32,37,38],{},"Regular hours",", set the days and times you are open.",[28,41,42,43,46,47,50],{},"In ",[32,44,45],{},"Seasonal hours",", click ",[32,48,49],{},"Add seasonal hours"," for each change: \"Summer stand\", \"Fall hours\", \"Closed for the season\". Pick the start and end dates. They switch over every year.",[28,52,42,53,56],{},[32,54,55],{},"Holidays and special hours",", add Thanksgiving, an open house or a market day.",[28,58,59,60,63],{},"Put an ",[32,61,62],{},"Open today"," section near the top of your home page. It says \"Open now until 6pm\", or \"Closed for the season\".",[10,65,66,67,72,73,76],{},"See ",[68,69,71],"a",{"href":70},"\u002Fhelp\u002Fbusiness-info-and-hours#set-seasonal-hours","Set seasonal hours",". For an unattended stand, say so in ",[32,74,75],{},"Note under hours",": \"Self-serve, open dawn to dusk. Cash box and QR code.\"",[17,78,80],{"id":79},"close-for-rain-or-a-sellout","Close for rain or a sellout",[10,82,83,84,87,88,90,91,94,95,98,99,102,103,106,107,111,112,115],{},"Rain, mud, a frost, a sold-out day. Use ",[32,85,86],{},"We're closed today"," in ",[32,89,34],{},", then publish. It comes down by itself tomorrow. For a longer message, turn on the ",[32,92,93],{},"Announcement bar"," and use the ",[32,96,97],{},"Weather delay"," or ",[32,100,101],{},"Sold out"," quick start, with a ",[32,104,105],{},"Last day shown",". See ",[68,108,110],{"href":109},"\u002Fhelp\u002Fbusiness-info-and-hours#close-for-today","Close for today"," and ",[68,113,93],{"href":114},"\u002Fhelp\u002Fbusiness-info-and-hours#announcement-bar",".",[10,117,118],{},"Don't leave your daily news on Facebook alone. Visitors and Google read the site first.",[17,120,122],{"id":121},"show-what-is-ready-this-week","Show what is ready this week",[10,124,125],{},"Only Almosta Farm in New York had a clear one: a month-by-month list and a shop that said \"Only 5 left\". Do it like this:",[25,127,128,139,150,153],{},[28,129,130,131,134,135,138],{},"On your home page, click ",[32,132,133],{},"Add a section"," and pick ",[32,136,137],{},"Price list \u002F menu",". Call it \"Ready this week, updated Oct 30\".",[28,140,141,142,145,146,115],{},"Take a photo of your chalkboard or price sheet, click ",[32,143,144],{},"Fill in from a photo or PDF",", and check every line. See ",[68,147,149],{"href":148},"\u002Fhelp\u002Fimport-a-menu","Fill in a menu from a photo or PDF",[28,151,152],{},"Write each price with its unit: \"Tomatoes $4 a pound\", \"Carving pumpkins $10 each\", \"Eggs $6 a dozen\".",[28,154,155],{},"Change it every week. A date that is a month old reads as closed.",[10,157,158,159,162,163,167,168,171],{},"A short ",[32,160,161],{},"News"," post works too (\"Peas are done, beans start Friday\"). See ",[68,164,166],{"href":165},"\u002Fhelp\u002Fnews-posts","News posts",". Say what is usually ready next month in a ",[32,169,170],{},"Highlights"," row.",[17,173,175],{"id":174},"make-calling-and-finding-you-one-tap","Make calling and finding you one tap",[25,177,178,189,206],{},[28,179,42,180,182,183,111,186,115],{},[32,181,34],{},", check ",[32,184,185],{},"Phone",[32,187,188],{},"Address",[28,190,30,191,194,195,198,199,106,202,115],{},[32,192,193],{},"Menu",", set the ",[32,196,197],{},"Header button"," to \"Call\" or \"Order ahead\", and turn on ",[32,200,201],{},"Call bar on phones",[68,203,205],{"href":204},"\u002Fhelp\u002Fmenu#add-a-call-bar-on-phones","Add a call bar on phones",[28,207,208,209,212],{},"Add an ",[32,210,211],{},"Hours & location"," section with the map. Say where to park, where the stand is on the farm, and landmarks: \"Red barn, third driveway past the church\".",[10,214,215],{},"Most farms are down roads GPS gets wrong.",[17,217,219],{"id":218},"let-people-order-ahead","Let people order ahead",[10,221,222,223,226],{},"Eggs, boxes, bread, a holiday turkey: the ",[32,224,225],{},"Online store"," add-on ($10 a month) takes the order and the card, and the money goes to your Stripe account. We take no cut.",[25,228,229,242,257],{},[28,230,30,231,234,235,238,239,241],{},[32,232,233],{},"Lists",", then ",[32,236,237],{},"Products",", and add each item with a price. Turn on ",[32,240,101],{}," when it runs out.",[28,243,244,245,248,249,252,253,115],{},"On a product, add a question under ",[32,246,247],{},"Questions for the customer",", with the answer type ",[32,250,251],{},"Date",", for \"Pickup day\". See ",[68,254,256],{"href":255},"\u002Fhelp\u002Fmade-to-order#ask-questions-before-they-buy","Made to order",[28,258,30,259,234,262,265,266,269,270,273],{},[32,260,261],{},"Store",[32,263,264],{},"Settings",". Turn on ",[32,267,268],{},"Customers can pick up orders"," and fill in ",[32,271,272],{},"Pickup details",": \"Wednesday 3 to 6 at the barn, order by Sunday 7 pm.\"",[10,275,66,276,280,281,115],{},[68,277,279],{"href":278},"\u002Fhelp\u002Fonline-store","Sell products with the online store",". It can't limit orders per day or offer pickup times, and it ships for one flat price, so it isn't a way to ship frozen meat. If you already sell on GrazeCart, Barn2Door or Local Line, add a button instead. See ",[68,282,284],{"href":283},"\u002Fhelp\u002Fonline-ordering","Add online ordering buttons",[17,286,288],{"id":287},"run-a-csa","Run a CSA",[10,290,291],{},"We can show the CSA. We can't bill it: there are no recurring charges. Link to the system that does, or take one payment for the season.",[25,293,294,317,335,342],{},[28,295,296,297,300,301,304,305,308,309,312,313,316],{},"Add a ",[32,298,299],{},"Packages"," section: one card per share, with the ",[32,302,303],{},"Price",", ",[32,306,307],{},"Price note"," (\"per season\"), ",[32,310,311],{},"What's included"," and a ",[32,314,315],{},"Button"," to your sign-up.",[28,318,319,320],{},"State, in text beside the price:\n",[321,322,323,326,329,332],"ul",{},[28,324,325],{},"The season dates and the pickup places, days and times.",[28,327,328],{},"When payment is due, whether it is refundable, and whether the season renews by itself.",[28,330,331],{},"What happens if someone can't come: how much notice, what happens to the share (a farm in Illinois donates a missed one and lets members transfer a share), and vacations.",[28,333,334],{},"Share size in plain words: \"feeds two, 5 to 7 kinds of vegetables\".",[28,336,337,338,341],{},"Use a ",[32,339,340],{},"Form"," for a waitlist when you're full. Mark it clearly, as Shortt's Farm does with \"2026 CSA is FULL\". Take down last year's banner: one farm still said \"Sign up for our 2024 CSA season\".",[28,343,344,345,348,349,352,353,356,357,115],{},"List pickup places in an ",[32,346,347],{},"Events"," list with ",[32,350,351],{},"Repeats",", or in a ",[32,354,355],{},"Photo + text"," section. See ",[68,358,360],{"href":359},"\u002Fhelp\u002Fevents#repeat-an-event","Repeat an event",[10,362,363,364,368],{},"A recurring box or \"Subscribe & Save\" renews automatically, and renewal laws apply. Say the price, how often it renews and how to cancel, beside the price. See the ",[68,365,367],{"href":366},"\u002Fhelp\u002Fcar-wash-website","car wash guide"," for the idea.",[17,370,372],{"id":371},"take-snap-and-ebt-and-say-so","Take SNAP and EBT, and say so",[10,374,375,376,379],{},"\"Farm that takes EBT\" is a search of its own, and only 4 of 38 sites answered it. Say you take it only once you're authorized to, and which items it covers. Hot and prepared food can't be bought with it. Put it in a ",[32,377,378],{},"FAQ"," answer and next to the price.",[17,381,383],{"id":382},"say-the-rules-for-u-pick-and-visits","Say the rules for u-pick and visits",[25,385,386,391,397],{},[28,387,296,388,390],{},[32,389,378],{}," section on your u-pick or visit page. Answer: what to bring (buckets, boots, sunscreen), what it costs, whether you can pick in the rain, whether dogs are allowed and why, strollers, age limits and parking.",[28,392,393,394,396],{},"Say how to tell if picking is open today. Link to your ",[32,395,62],{}," section and your banner.",[28,398,399],{},"Put the year and the date on prices. One farm's corn maze prices were from 2022.",[10,401,402],{},"Give the reason for a no-dogs rule. Cedar Circle Farm's FAQ explains it, and the rule reads as fair. Service animals are always allowed.",[17,404,406],{"id":405},"show-where-you-sell-this-week","Show where you sell this week",[25,408,409,417,435],{},[28,410,30,411,413,414,416],{},[32,412,233],{}," › ",[32,415,347],{}," and add each market: its name, address and hours.",[28,418,419,420,422,423,426,427,430,431,115],{},"Set ",[32,421,351],{}," to ",[32,424,425],{},"Every week",", and ",[32,428,429],{},"Skipped dates"," for the weeks you're not there. See ",[68,432,434],{"href":433},"\u002Fhelp\u002Fevents#skip-a-date","Skip a date",[28,436,208,437,439],{},[32,438,347],{}," section to your home page.",[10,441,442,443,422,446,449,450,115],{},"Change ",[32,444,445],{},"Status",[32,447,448],{},"Cancelled"," for a rained-out market. See ",[68,451,453],{"href":452},"\u002Fhelp\u002Fevents#mark-an-event-sold-out-postponed-or-cancelled","Mark an event sold out, postponed or cancelled",[17,455,457],{"id":456},"sell-meat-and-eggs-honestly","Sell meat and eggs honestly",[321,459,460,466,472,478,484],{},[28,461,462,465],{},[32,463,464],{},"Say how the animals are raised, then what is certified."," \"Pasture-raised\" and \"grass-fed\" are claims about the life of the animal. Say what they eat, where they live and for how long. Skip \"natural\".",[28,467,468,471],{},[32,469,470],{},"Meat sold by the cut must come from inspected processing."," Meat from a \"custom-exempt\" plant is marked \"Not for Sale\" and is for the household that owns the animal. Say who processed it, and what a deposit on a half or whole animal covers.",[28,473,474,477],{},[32,475,476],{},"Eggs:"," rules on licenses, cartons, grade and pack date differ by state. In Iowa, for example, no license is needed to sell to home consumers or at a farmers market, but a retail sale needs one. Put your state's label on the carton, not just on the site.",[28,479,480,483],{},[32,481,482],{},"Raw milk"," is state law. Keep it out of the store and out of shipping.",[28,485,486,489,490,115],{},[32,487,488],{},"Baked goods, jams and honey"," from a home kitchen fall under your state's cottage food law. See ",[68,491,493],{"href":492},"\u002Fhelp\u002Fcafe-bakery-website#if-you-bake-at-home","If you bake at home",[17,495,497],{"id":496},"say-organic-only-when-it-is-true","Say \"organic\" only when it is true",[10,499,500],{},"If you are certified, name the certifier. If you sell $5,000 a year or less of organic products, federal rules let you skip certification but not the production rules or the records. Don't use the USDA seal without certification. \"Chemical-free\" and \"spray-free\" aren't USDA terms, so say what you do. Leave health claims off: \"boosts immunity\" or \"reduces inflammation\" about food is a claim regulators watch.",[17,502,504],{"id":503},"put-the-warning-where-the-law-asks","Put the warning where the law asks",[10,506,507],{},"Many states have an agritourism law. North Carolina and Virginia, for example, protect a farm from some injury claims only if a warning sign is posted at the entrance and the same words are in every written contract. A ticket page, a field trip form and a waiver are contracts. Ask a lawyer for your state's words and put them there.",[10,509,510,511,234,514,517,518,304,521,98,524,527,528,115],{},"For waivers: click ",[32,512,513],{},"Pages",[32,515,516],{},"New page",", and pick ",[32,519,520],{},"Activity waiver",[32,522,523],{},"Photo release",[32,525,526],{},"Waiver for a child",". Don't ask for health information. See ",[68,529,531],{"href":530},"\u002Fhelp\u002Fsigned-forms-and-waivers","Signed forms and waivers",[17,533,535],{"id":534},"events-field-trips-and-weddings","Events, field trips and weddings",[10,537,538,539,541,542,106,545,549,550,553,554,115],{},"Put the tour, the party and the wedding on their own pages: sizes, prices, how far ahead, the deposit. Add a ",[32,540,340],{}," and start from ",[32,543,544],{},"Catering or event inquiry",[68,546,548],{"href":547},"\u002Fhelp\u002Fforms-and-inbox#start-from-a-ready-made-form","Start from a ready-made form",". With ",[32,551,552],{},"Bookings & RSVPs"," ($5 a month), people sign up for a festival day or a workshop with a limited number of spots. See ",[68,555,557],{"href":556},"\u002Fhelp\u002Fbookings#take-sign-ups-for-an-event","Take sign-ups for an event",[17,559,561],{"id":560},"gift-certificates-and-your-newsletter","Gift certificates and your newsletter",[10,563,296,564,567,568,572,573,576,577,115],{},[32,565,566],{},"Gift cards"," section. Certificates can't expire sooner than five years after sale. See ",[68,569,571],{"href":570},"\u002Fhelp\u002Fgift-cards-and-coupons#sell-gift-cards-on-your-site","Gift cards and coupons",". A ",[32,574,575],{},"Newsletter signup"," and one email a week, \"what's ready\", is what the farms that did it used. See ",[68,578,575],{"href":579},"\u002Fhelp\u002Fnewsletter-signup",[17,581,583],{"id":582},"photos-that-sell","Photos that sell",[10,585,586,587,590,591,115],{},"Take them in morning light: the stand from the road, this week's table with the price cards, the farmer holding a crate, eggs in a carton with your name on it, a child's hands in the u-pick row, the pumpkin patch from the gate, a packed CSA box, the animals on pasture. Until you have your own, ",[32,588,589],{},"Free photos"," has good ones for \"farm stand vegetables\", \"pumpkin patch\" and \"fresh eggs carton farm\". See ",[68,592,589],{"href":593},"\u002Fhelp\u002Fedit-text-and-photos#free-photos",[17,595,597],{"id":596},"questions-customers-ask","Questions customers ask",[10,599,208,600,602,603,606,607,115],{},[32,601,378],{}," section: Are you open today? What's ready? How much? Can I order ahead? How does the CSA work? Do you take EBT? Can I bring my dog? What if it rains? How are the animals raised? ",[32,604,605],{},"Suggest questions"," drafts more from your site. See ",[68,608,610],{"href":609},"\u002Fhelp\u002Ffaq-list#use-suggested-questions","Use suggested questions",[10,612,613],{},"This isn't legal advice, just what we found looking at farm sites. Check with your state department of agriculture and your local health department.",{"title":615,"searchDepth":616,"depth":616,"links":617},"",2,[618,619,620,621,622,623,624,625,626,627,628,629,630,631,632,633],{"id":19,"depth":616,"text":20},{"id":79,"depth":616,"text":80},{"id":121,"depth":616,"text":122},{"id":174,"depth":616,"text":175},{"id":218,"depth":616,"text":219},{"id":287,"depth":616,"text":288},{"id":371,"depth":616,"text":372},{"id":382,"depth":616,"text":383},{"id":405,"depth":616,"text":406},{"id":456,"depth":616,"text":457},{"id":496,"depth":616,"text":497},{"id":503,"depth":616,"text":504},{"id":534,"depth":616,"text":535},{"id":560,"depth":616,"text":561},{"id":582,"depth":616,"text":583},{"id":596,"depth":616,"text":597},"Guides by business","We looked at 38 farm sites in 21 states: what visitors check before they drive out, what most farms leave out, and how to set up each part.","md",{},true,391,"\u002Fhelp\u002Ffarm-stand-website","sites",{"title":5,"description":635},"help\u002Ffarm-stand-website","2026-10-30","2KQla7gQ4FgBYLG0EBDq5ch4NbQzsve3ixj897KZBZ0",[647,650,652,655,658,661,664,667,670,673,676,679,682,685,688,691,694,697,700,703,706,709,712,715,718,721,724,727,730,733,736,739,742,745,748,751,754,757],{"path":648,"title":649},"\u002Fhelp\u002Fauto-repair-shop-website","Auto repair shop website: what earns the call",{"path":366,"title":651},"Car wash website: what brings drivers in and keeps members happy",{"path":653,"title":654},"\u002Fhelp\u002Fsmoke-shop-website","Smoke and vape shop website: useful and on the right side of the rules",{"path":656,"title":657},"\u002Fhelp\u002Fdeli-website","Deli website: what gets the order",{"path":659,"title":660},"\u002Fhelp\u002Fstaffing-agency-website","Staffing agency website: what brings in applicants and orders",{"path":662,"title":663},"\u002Fhelp\u002Flive-theater-website","Live theater website: what sells the tickets",{"path":665,"title":666},"\u002Fhelp\u002Fcinema-website","Independent cinema website: what fills the seats",{"path":668,"title":669},"\u002Fhelp\u002Fhair-salon-website","Hair salon and barbershop website: what gets people into your chair",{"path":671,"title":672},"\u002Fhelp\u002Fplumber-website","Plumber website: what earns the call",{"path":674,"title":675},"\u002Fhelp\u002Fdentist-website","Dentist website: what patients check before they call",{"path":677,"title":678},"\u002Fhelp\u002Frestaurant-website","Restaurant website: what gets the table filled",{"path":680,"title":681},"\u002Fhelp\u002Fgym-website","Gym website: what brings people through the door and keeps members",{"path":683,"title":684},"\u002Fhelp\u002Freal-estate-website","Real estate agent website: what brings sellers and buyers to call you",{"path":686,"title":687},"\u002Fhelp\u002Fveterinarian-website","Veterinarian website: what pet owners check before they call",{"path":689,"title":690},"\u002Fhelp\u002Flaw-office-website","Law office website: what clients check before they call",{"path":692,"title":693},"\u002Fhelp\u002Flandscaping-website","Landscaping and lawn care website: what earns the estimate",{"path":695,"title":696},"\u002Fhelp\u002Fdaycare-website","Child care website: what parents check before they call",{"path":698,"title":699},"\u002Fhelp\u002Fcafe-bakery-website","Cafe and bakery website: what gets the order",{"path":701,"title":702},"\u002Fhelp\u002Fmassage-spa-website","Massage and spa website: what gets people onto your table",{"path":704,"title":705},"\u002Fhelp\u002Felectrician-website","Electrician website: what earns the call and the big jobs",{"path":707,"title":708},"\u002Fhelp\u002Fhvac-website","Heating and cooling website: what earns the call and the sale",{"path":710,"title":711},"\u002Fhelp\u002Froofer-website","Roofer website: look local, honest and easy to call",{"path":713,"title":714},"\u002Fhelp\u002Fpainter-website","Painter website: what earns the estimate",{"path":716,"title":717},"\u002Fhelp\u002Fcarpenter-website","Carpenter and remodeler website: what earns the estimate",{"path":719,"title":720},"\u002Fhelp\u002Fflorist-website","Florist website: what gets the order and the trust",{"path":722,"title":723},"\u002Fhelp\u002Fphotographer-website","Photographer website: what clients check before they write to you",{"path":725,"title":726},"\u002Fhelp\u002Fyoga-pilates-website","Yoga and Pilates studio website: what fills your classes",{"path":728,"title":729},"\u002Fhelp\u002Fmartial-arts-website","Martial arts school website: what parents look for and how to show it",{"path":731,"title":732},"\u002Fhelp\u002Fdance-studio-website","Dance studio website: the classes, costs and policies parents look for",{"path":734,"title":735},"\u002Fhelp\u002Fnail-beauty-website","Nail salon and beauty studio website: what gets people in the door",{"path":737,"title":738},"\u002Fhelp\u002Fpet-grooming-website","Pet groomer website: what dog owners check before they book",{"path":740,"title":741},"\u002Fhelp\u002Fbookstore-website","Bookstore website: what brings readers through the door",{"path":743,"title":744},"\u002Fhelp\u002Fantiques-website","Antique and vintage shop website: what buyers and sellers look for",{"path":746,"title":747},"\u002Fhelp\u002Fgift-boutique-website","Gift shop and boutique website: what shoppers look for",{"path":749,"title":750},"\u002Fhelp\u002Faccountant-website","Accountant and tax preparer website: what clients check before they call",{"path":752,"title":753},"\u002Fhelp\u002Finsurance-agent-website","Insurance agent website: what customers check before they call",{"path":755,"title":756},"\u002Fhelp\u002Finn-bnb-website","Inn or bed and breakfast website: what guests check before they book",{"path":758,"title":759},"\u002Fhelp\u002Fwinery-brewery-website","Winery, brewery or distillery website: what fills the tasting room",1793740287017]